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Eltrona and CD PUB spread the GiGA LOVE across all of Luxembourg on Friday, February 13, 2026!
On Friday, 13 February 2026, Eltrona and CD PUB once again transformed Luxembourg into a true kingdom of GiGA LOVE. At dawn, the teams were already hard at work at Luxembourg Station to launch an operation that has become a tradition: the distribution of 10,000 roses. It was a simple gesture, yet it lit up the faces of thousands of passers-by. They were delighted to start their day with such an unexpected touch of kindness.
Eltrona stand at the Cloche d’Or Shopping Center
The event then continued at the Cloche d’Or Shopping Center, where Eltrona had set up a stand proudly displaying the colours of GiGA LOVE. On the programme: a customised claw machine, gifts to win, and above all an exceptional combo Internet offer specially designed to celebrate the month of love.
Later in the afternoon, the teams headed to Hamilius and then Belval Plaza, continuing their mission to offer roses, smiles, and a moment of connection to everyone they met. For Eltrona, Valentine’s Day is far more than a date on the calendar. It is an opportunity to reaffirm its role as a true life partner, always present for its customers during meaningful moments.
This vibrant day also helped shine a spotlight on the February contest organised within the Eltrona loyalty club, in collaboration with Demy Schandeler. The prize: €888 in travel credit and two cabin suitcases, the perfect way to extend the GiGA LOVE all the way across the globe.
An unmissable event
This street marketing operation, combined with the event stand and the broader communication campaign, once again demonstrated Eltrona’s commitment to building connections and surprising its audience. The brand continues to show its dedication to creating memorable experiences. And one thing is certain: this won’t be the last time the teams bring Valentine’s Day to life across the country. Many more surprises are already on the way.
Over the years, the GiGA LOVE operation has become a true Valentine’s Day ritual in Luxembourg. Today, passers-by instantly recognise the energy of the Eltrona teams and stop without hesitation. Many now look forward to this warm moment when the brand comes to meet them. This annual event has established itself as an essential moment of expression. It has become a genuine moment of human connection, now firmly rooted in the Valentine’s Day landscape.
